Unit Editons出版的这本《Manuals 1: Design & Identity Guidelines》是关于企业形象设计规范的一次全面的研究,书中囊括了20例从1960到80年代的经典设计案例,如德国汉莎航空公司,纽约公共运输局,美国广播公司(ABC),美国航空航天局(NASA)等。

Publishing house Unit Editons has released Manuals 1: Design & Identity Guidelines, “the first comprehensive study of corporate identity design manuals”—it contains 20 case studies from the 1960s to the early 1980s, a period that some have dubbed the golden age of identity design. The manuals featured in the book belong to well-known institutions and corporations such as German airline Lufthansa, the New York City Transit Authority, the American Broadcasting Company (ABC) and NASA.

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